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INDEPENDENT RESEARCH FOR PROFESSIONAL SERVICES

CLIENT LISTENING.
COMMERCIAL CLARITY.

Independent client listening and research for law firms, accountancy firms and other professional services businesses.

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Understand what clients value, where relationships are at risk and where your firm could grow.

TRUSTED BY LEADING PROFESSIONAL SERVICES FIRMS

RESEARCH WITH A COMMERCIAL PURPOSE

MAKE BETTER DECISIONS.

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Protect the relationships that matter.

Understand changing expectations and spot concerns your team can address.

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Find the opportunities you're missing.

Explore future needs, buying decisions and why work goes elsewhere.

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Put client evidence behind firm strategy.

Inform decisions about service, pricing, positioning and where to focus.

CLIENT VOICE IN ACTION

ACCOUNTANCY / CLIENT LISTENING

LEGAL / CLIENT LISTENING

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Client survey response rate

39%

LISTENING THAT SHAPES CLIENT CARE.

Findings informed a new client care charter and contributed to decisions about the firm’s name and identity.

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Client organisations surveyed

CLIENT INSIGHT THAT INFORMS ACTION.

Individual respondent reports helped teams act on feedback. An interactive dashboard and board-level report brought the wider picture into strategic discussions.

“Having Graham present the findings directly to our partners brought the market’s voice into the room.”

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Katie Hiddleston

​Head of Marketing and BD

“Chorus has been instrumental in bringing the client voice to our business, informing our strategic thinking and planning.”

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Emma Hayward

​Head of Client Programmes

SEE THE NUMBERS. HEAR THE STORY.

REPORTING BUILT FOR DECISION-MAKING.

Bring interviews, surveys and other feedback into a clear view of relationships, risks and opportunities.

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​Explore the patterns, understand what sits behind them and give your people clear priorities for action.

Tailored dashboards

Board-ready insight

Realtime data flows

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Illustrative client segments connected by flowing lines
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INSIGHT YOU CAN ACT ON.

We build client listening around the decisions your firm needs to make. From asking the right commercial questions to helping teams build relationships, we turn feedback into action.

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Ask commercial questions​​

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Build the evidence​​

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Embed within the firm's culture​​

​​​Buying decisions, value perception, competitors and unmet needs.

Measure over time and compare against benchmarks.

​​​Build participation, ownership and closing the loop.

FROM LISTENING TO ACTION

WE’RE LISTENING.

Learn more about Chorus: the curiosity we bring to every conversation, the care we put into our work and our drive to help clients build better commercial relationships.

MEET CHORUS

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Creating stronger relationships leads to clearer commercial decisions.

Understand how buyers see your firm and why they choose it.

Understand culture, change and the experience behind your brand.

THREE ROUTES TO IMPROVEMENT

THEORY AND PRACTICE

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THE CLIENT FEEDBACK PLAYBOOK

Our founder Graham Archbold’s practical guide to designing and running a client feedback programme your firm will use.

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From securing buy-in and choosing research methods to reporting, action and closing the loop.

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​Explore the Playbook →

INSIGHTS FOR BETTER DECISIONS

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